City of East Point 2036 Comprehensive Plan

East Point, GA

Pond & Company led the City’s first Comprehensive Plan effort, which exceeded state standards by adding a “development program” approach to the process; that is, Mission 2036 analyzed the fiscal and economic implications of zoning and land use to evaluate future development scenarios. The project incorporated market demand data and generated a fiscal impact analysis to demonstrate the large-scale economic implications of current land use policy. This allows decision makers to assess the needs of the city and evaluate the performance of the Community Agenda.

The Comprehensive Plan built on prior planning efforts and used community feedback to prioritize goals for future action. The Pond team of consultants prepared innovative community events to both arm participants with graphically understandable data and to educate them on the importance of the process itself. Pond identified Character Areas that clearly articulate and graphically represent the future development patterns desired throughout the city. A key goal in achieving future, sustainable growth was the development of long-range policies to promote redevelopment in the historic downtown, whereby past investments include a MARTA transit station, establishment of a TAD redevelopment district and major infrastructure improvements. The well-designed format provides a useful resource for policy makers, zoning boards and administrators.